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Featured products

The Allez - Tour de France Polo Shirt by La Machine Cycle Club is a light yellow unisex polo with short sleeves, a collar, three buttons, and an embroidered logo on the left chest, shown flat on a white background.
Sale priceCHF 29.00 Regular priceCHF 76.00
A pair of Allez Allez socks by La Machine in all white, shown side by side with bold black ALLEZ lettering down the front. Seamless toe, elastic fit, on a light grey background.
Sale priceCHF 24.00
The Beyond the Bike Sweatshorts in Melange Grey by La Machine Cycle Club feature a relaxed fit, elastic waistband, white drawstrings with orange tips, side pockets, and a red patch with white text on the lower left leg.
La Machine Cycle Club’s Bib Number 13 - Cycling Socks in white feature bold black “1” and “3” on the front, a seamless toe, and are shown upright side by side against a plain background.
The Bib Number 13 - T-shirt by La Machine Cycle Club is a light melange grey unisex tee with a black and white square graphic and an upside-down, distressed number 13 on the front, plus small text on the left sleeve.
Off-white Bib Number 13 t-shirt by La Machine, with the distressed number 13 pinned upside down on the chest — a nod to the peloton's oldest superstition.
Sale priceCHF 39.00 Regular priceCHF 47.00

Accessories

The refined finishing touches to your look. Premium accessories that combine functionality and design, inspired by cycling culture.
Curated BundleThree pairs of La Machine Grand Tours boxershorts in pink, yellow and red with navy LA MACHINE waistbands, stacked on a white background.
NEWGrande Boucle (Allez) poster by La Machine — bold ALLEZ artwork by Martin Paseka on heavyweight matte art paper, shown on a plain background.
Sale priceFrom CHF 20.00
Save 17%The La Machine reversible bucket hat with a beige LA MACHINE side and a red side with a yellow geometric pattern — for Grand Tour fans who want versatile style.
Sale priceCHF 39.00 Regular priceCHF 47.00
The La Machine Cycle Club Pedaleur de Charme - Casual Cap in navy features Pédaleur de Charme white embroidery on the front, honoring Hugo Koblet, shown against a light gray background.
NEWCorsa Rosa (Vai) poster by La Machine — Giro d'Italia artwork by Martin Paseka in maglia rosa pink on heavyweight matte art paper.
Sale priceFrom CHF 20.00
Curated BundleLa Machine Crew Socks bundle, three pairs of white cotton crew socks with coloured stripes and lettering — Giro pink, Le Tour yellow and Vuelta red — side by side.
NewLa Machine boxershorts two-pack for cyclists — one black and one grey-melange pair, shown on a white background.
The La Machine Cycle Club Pedaleur de Charme - Casual Cap in sand features PEDALEUR de Charme embroidered in white on the front, inspired by the classic Hugo Koblet cap, displayed on a plain white background.
NEWLa Roja (Vamos) poster by La Machine — Vuelta a España artwork by Martin Paseka in maillot rojo red on heavyweight matte art paper.
Sale priceFrom CHF 20.00
Save 18%The Vai Vai - Casual Cap by La Machine Cycle Club features a dark blue design with a geometric embroidered patch of angled pink and white stripes and VANA on the front—ideal for fans of classic cycling cap style.
Sale priceCHF 31.00 Regular priceCHF 38.00
Road to Mont Ventoux art poster showing the bald summit and exposed climb, premium La Machine print on matte art paper
Sale priceFrom CHF 20.00
Alpe d'Huez poster by La Machine Cycle Club — minimalist architectural print of the iconic Tour de France climb with 21 numbered switchbacks, on heavyweight matte art paper in washed navy and white.
Sale priceFrom CHF 20.00
Curated BundleGrand Tours towel bundle by La Machine — three soft cotton towels in Giro pink, Tour yellow and Vuelta red.
Sale priceCHF 114.00
Save 18%Chasse Patate Casual Cap by La Machine in dark green, with white 'Chasse Patate' embroidery on the front, shown against a light background.
Sale priceCHF 31.00 Regular priceCHF 38.00
NewA hand holds the blue La Machine musette with pink LA MACHINE CYCLING CLUB lettering, against a white background.
Sale priceCHF 24.00
Save 18%A La Machine Logo casual cap in cotton twill with an embroidered front logo and an adjustable back strap, shown on a plain background.
Sale priceCHF 31.00 Regular priceCHF 38.00
NewBlack La Machine logo slides with a thick textured sole and wide top strap — post-ride footwear shown in side profile on a white background.
Sale priceCHF 38.00
NEWPasso dello Stelvio art poster showing 48 hairpin bends in the Alps, premium La Machine print on matte art paper
Sale priceFrom CHF 20.00
NewA hand holds the black La Machine musette with white LA MACHINE CYCLING CLUB print, against a white background.
Sale priceCHF 24.00
NewBreak Away First Think Later towel by La Machine, 60x80 cm, with bold lettering — built for Zwift sessions and the gym.
NEWAllez poster by La Machine — minimalist tribute to the Grande Boucle with bold ALLEZ lettering, printed on heavyweight matte art paper.
Sale priceFrom CHF 20.00
Save 17%Le Tour de la Plage beach towel by La Machine in yellow — oversized soft cotton with a maillot jaune state of mind.
Sale priceCHF 39.00 Regular priceCHF 47.00
NewA premium metal La Machine Cycling Club keychain with a carabiner clip, shown on a plain background.
Save 17%Il Giro della Spiaggia beach towel by La Machine in Giro pink — soft cotton, generously sized, inspired by la corsa rosa.
Sale priceCHF 39.00 Regular priceCHF 47.00
Save 16%La Machine crew socks in Giro pink, white socks with two pink stripes and subtle lettering near the cuff.
Sale priceCHF 16.00 Regular priceCHF 19.00
NEWVamos poster by La Machine celebrating La Vuelta a España, a limited-edition print on heavyweight matte art paper, shown on a plain background.
Sale priceFrom CHF 20.00
NEWVai Vai cycling art poster of the Giro d'Italia in the Dolomites, premium La Machine print on matte art paper
Sale priceFrom CHF 20.00
The La Machine Cycle Club No Watts No Glory Towel (60x80 cm) is orange, made of 100% cotton, and features the slogan printed diagonally. A black tag accents the upper left edge. The background is plain white.
Save 17%La Vuelta a la Playa beach towel by La Machine in red — premium cotton with a plush, velvety finish, a nod to La Vuelta.
Sale priceCHF 39.00 Regular priceCHF 47.00
The La Machine No Watts No Glory bidon, a 750ml water bottle with an oversized NO WATTS NO GLORY logo, shown on a plain background.
Sale priceCHF 19.00
NewEmpty the Tank towel by La Machine, 60x80 cm, with bold lettering — built for Zwift sessions and the gym.
NewGrey-melange La Machine beanie, a soft knit winter cap built for muddy Belgian cyclocross days and everyday city walks.
Save 16%La Machine crew socks in Le Tour yellow, white socks with two yellow stripes and subtle lettering near the cuff.
Sale priceCHF 16.00 Regular priceCHF 19.00
NewA hand holds the white La Machine musette with black LA MACHINE CYCLING CLUB print, against a light background.
Sale priceCHF 24.00
Save 18%The La Machine Cycle Club Suck at Skateboarding - Casual Cap is a green adjustable bike cap with a front patch that reads, I ride bikes because I suck at skateboarding, shown on a plain white background.
Sale priceCHF 31.00 Regular priceCHF 38.00
A La Machine neck warmer in Giro pink, a versatile tube worn as neck warmer, face covering or hat — a maglia rosa nod.
A La Machine neck warmer in Vuelta red, a versatile tube worn as neck warmer, face covering or hat — a La Vuelta nod.
A La Machine neck warmer in Tour yellow, a versatile tube worn as neck warmer, face covering or hat — a maillot jaune nod.
Save 16%La Machine crew socks in La Vuelta red, white socks with two bold red stripes and subtle white lettering at the cuff.
Sale priceCHF 16.00 Regular priceCHF 19.00
Le Bidon in black by La Machine, a 750ml water bottle with an oversized La Machine logo for longer rides, shown on a plain background.
Sale priceCHF 19.00

This is La Machine

Tête de la Course

Inspired by cycling heritage, crafted with intention. Fewer pieces, made better — to stand the test of time.

The Original Since 2013

Founded in 2013 with €500, a box of tees, and a deep love for cycling. No funding. No shortcuts.

Slow Fashion

Our items are crafted in trusted ateliers — places where craftsmanship and conscience go hand in hand.