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Featured products

A pair of Allez Allez socks by La Machine in all white, shown side by side with bold black ALLEZ lettering down the front. Seamless toe, elastic fit, on a light grey background.
Sale priceCHF 24.00
The Beyond the Bike Sweatshorts in Melange Grey by La Machine Cycle Club feature a relaxed fit, elastic waistband, white drawstrings with orange tips, side pockets, and a red patch with white text on the lower left leg.
La Machine Cycle Club’s Bib Number 13 - Cycling Socks in white feature bold black “1” and “3” on the front, a seamless toe, and are shown upright side by side against a plain background.
Front view of the Bib Number 13 tee Melange Grey, laid flat.

Bestsellers

Our most iconic pieces, celebrated by riders worldwide. Timeless design, refined details, and premium craftsmanship that keep them at the top season after season.
UnisexKids' cap by La Machine with 'Pedaleur de Charme' styling for the youngest riders, shown on a plain background.
UnisexSoft Green kids' beanie by La Machine to keep little heads warm and stylish, a winter essential, shown on a plain background.
UnisexSand kids' beanie by La Machine to keep little heads warm and stylish, a winter essential, shown on a plain background.
UnisexFront view of the Petit Directeur Sportif Hoodie by La Machine, laid flat.
UnisexFront view of the Petit Pocket Rocket Sweatshirt by La Machine, laid flat.
UnisexFront view of the Petit Coureur T-shirt by La Machine, laid flat.
Sale priceCHF 37.00
UnisexFront view of the Petit Bidon Bandit T-shirt by La Machine, laid flat.
Sale priceCHF 37.00
UnisexFront view of the Petit Bib 13 T-shirt by La Machine, laid flat.
Sale priceCHF 37.00
Black La Machine logo slides with a thick textured sole and wide top strap — post-ride footwear shown in side profile on a white background.
Sale priceCHF 37.00
The La Machine reversible bucket hat with a beige LA MACHINE side and a red side with a yellow geometric pattern — for Grand Tour fans who want versatile style.
Loose FitFront view of the Vai Vai loose fit Giro d'Italia t-shirt in light pink, laid flat.
A La Machine neck warmer in Tour yellow, a versatile tube worn as neck warmer, face covering or hat — a maillot jaune nod.
A La Machine neck warmer in Vuelta red, a versatile tube worn as neck warmer, face covering or hat — a La Vuelta nod.
The Hellelujah - Postcard by La Machine Cycle Club features a black rock with “HELL ELU JAH” and “PARIS ROUBAIX” text, making it a unique Paris-Roubaix collectible for cycling fans. Printed on FSC-certified paper.
Sale priceCHF 2.00
Le Grimpeur cycling poster by La Machine on heavy matte art paper, a tribute to the climbers of the Grand Tours, masters of the cols.
Sale priceCHF 29.00
De Hoogmis cycling poster by La Machine on heavy matte art paper, a tribute to the Ronde van Vlaanderen, Flanders' high mass of cycling.
Sale priceCHF 29.00
Bib Number 13 cycling poster by La Machine on heavy matte art paper, celebrating the peloton's oldest superstition.
Sale priceFrom CHF 19.00
Milano cycling poster by La Machine on heavy matte art paper, a tribute to the iconic Giro d'Italia start city.
Sale priceCHF 29.00
Black La Machine neck warmer, a lightweight multi-wear tube worn as a neck warmer, face covering or hat, shown on a plain background.
Sale priceCHF 18.00
La Machine Rest Day swimshort in black, marked with cycling's number 13 — relaxed off-bike shorts for rest days.
Sale priceCHF 75.00
Front view of the Espoir T-shirt, laid flat.
Sale priceCHF 56.00
UnisexKids' cap by La Machine with a 'Chasse Patate' design nodding to the doomed breakaway chase, shown on a plain background.
Sale priceCHF 28.00
UnisexFront view of the Petit Directeur Sportif Longsleeve in navy by La Machine, laid flat.
UnisexFront view of the Petit Chasse Patate T-shirt by La Machine, laid flat.
Sale priceCHF 37.00
A hand holds the blue La Machine musette with pink LA MACHINE CYCLING CLUB lettering, against a white background.
Sale priceCHF 24.00
A hand holds the white La Machine musette with black LA MACHINE CYCLING CLUB print, against a light background.
Sale priceCHF 24.00
La Vuelta a la Playa beach towel by La Machine in red — premium cotton with a plush, velvety finish, a nod to La Vuelta.
Save 38%Front view of the Pedaleur de Charme T-shirt Sand, laid flat.
Sale priceCHF 29.00 Regular priceCHF 47.00
The black La Machine non-woven shopper tote with two handles, the white La Machine logo and LE STYLE DU CYCLISME print.
Sale priceCHF 17.00
Curated BundleThree La Machine neck warmers in Grand Tours colours — pink, yellow and red — versatile tubes worn as neck warmer, face covering or hat.
Sprinteur cycling poster by La Machine on heavy matte art paper, a tribute to the explosive sprinters of the peloton.
Sale priceCHF 29.00
Chasse Patate cycling poster by La Machine on heavy matte art paper, a nod to the rider stuck between groups in the peloton.
Sale priceCHF 29.00
L'ours de la course cycling poster by La Machine on heavy matte art paper, a tribute to cycling's tough, bear-like riders.
Sale priceCHF 29.00
Tete de la Course cycling poster by La Machine on heavy matte art paper, a tribute to the leader of the race at the front of the peloton.
Sale priceCHF 29.00
Madrid cycling poster by La Machine on heavy matte art paper, a tribute to the legendary La Vuelta finish in the Spanish capital.
Sale priceCHF 29.00
Paris cycling poster by La Machine on heavy matte art paper, a tribute to the legendary Tour de France finish on the Champs-Elysees.
Sale priceCHF 29.00
Molteni face mask by La Machine in iconic Molteni orange, a tribute to Eddy Merckx's legendary team, shown on a plain background.
Sale priceCHF 3.00
Save 38%Front view of the Crémant for Coureurs tee, laid flat.
Sale priceCHF 29.00 Regular priceCHF 47.00
Save 28%La Machine crew socks in Le Tour yellow, white socks with two yellow stripes and subtle lettering near the cuff.
Sale priceCHF 13.00 Regular priceCHF 18.00
A pair of white La Machine logo socks shown upright on a light grey background, with bold black LA MACHINE branding on the soles.