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A pair of Allez Allez socks by La Machine in all white, shown side by side with bold black ALLEZ lettering down the front. Seamless toe, elastic fit, on a light grey background.
Sale priceCHF 24.00
The Beyond the Bike Sweatshorts in Melange Grey by La Machine Cycle Club feature a relaxed fit, elastic waistband, white drawstrings with orange tips, side pockets, and a red patch with white text on the lower left leg.
La Machine Cycle Club’s Bib Number 13 - Cycling Socks in white feature bold black “1” and “3” on the front, a seamless toe, and are shown upright side by side against a plain background.
Front view of the Bib Number 13 tee Melange Grey, laid flat.

Black Friday

Black Friday 2026. Fewer pieces, better made, now for less. Isadore excluded.

Loose FitFront view of the Vai Allez Vamos loose fit t-shirt, laid flat.
Save 49%Front view of the Ride Hard Rest Hard sweatshirt, laid flat.
Sale priceCHF 48.00 Regular priceCHF 95.00
Le Bidon in steel blue by La Machine, a premium 500ml water bottle with an oversized La Machine logo, shown on a plain background.
Sale priceCHF 16.00
Save 40%Front view of the In Lycra We Trust t-shirt in dark navy, laid flat.
Sale priceCHF 29.00 Regular priceCHF 48.00
A pair of white La Machine logo socks shown upright on a light grey background, with bold black LA MACHINE branding on the soles.
Save 50%Chasse Patate Casual Cap by La Machine in dark green, with white 'Chasse Patate' embroidery on the front, shown against a light background.
Sale priceCHF 19.00 Regular priceCHF 38.00
Corsa Rosa (Vai) poster by La Machine — Giro d'Italia artwork by Martin Paseka in maglia rosa pink on heavyweight matte art paper.
Sale priceFrom CHF 19.00
EFFront view of the La Machine x EF Pro Cycling Carrousel T-shirt Off-White, laid flat.
Hellelujah cycling poster by La Machine on heavy matte art paper, a tribute to Paris-Roubaix, the Hell of the North.
Sale priceFrom CHF 19.00
Save 50%The Vai Vai - Casual Cap by La Machine Cycle Club features a dark blue design with a geometric embroidered patch of angled pink and white stripes and VANA on the front—ideal for fans of classic cycling cap style.
Sale priceCHF 19.00 Regular priceCHF 38.00
Loose FitSave 67%Front view of the Lampre Fondital '06 loose fit t-shirt, laid flat.
Sale priceCHF 19.00 Regular priceCHF 57.00
Loose FitFront view of the Vai Vai loose fit Giro d'Italia t-shirt in light pink, laid flat.
The Ijsboerke - Cycling Cap by La Machine Cycle Club features a yellow and blue classic design with black SBOERKE text on the front and white LA MACHINE on the brim and side, inspired by the iconic Ijsboerke Cycling Team. Displayed on a plain white background.
Sale priceCHF 29.00
The La Machine Cycle Club Pedaleur de Charme - Casual Cap in sand features PEDALEUR de Charme embroidered in white on the front, inspired by the classic Hugo Koblet cap, displayed on a plain white background.
Save 54%Front view of the Lucky 13 Zipped Hoodie in melange grey, laid flat.
Sale priceCHF 48.00 Regular priceCHF 104.00
Loose FitFront view of the Vamos Loose Fit Vuelta a España T-shirt, laid flat.
UnisexFront view of the Petit Coureur Sweatshirt by La Machine, laid flat.
Save 54%Front view of the Social Cycling Club Hoodie in black, laid flat.
Sale priceCHF 48.00 Regular priceCHF 104.00
La Machine Rest Day swimshort in soft green — a nod to Hugo Koblet, the Pédaleur de Charme. Relaxed off-bike shorts.
Road to Mont Ventoux art poster showing the bald summit and exposed climb, premium La Machine print on matte art paper
Sale priceFrom CHF 19.00
Break Away First Think Later towel by La Machine, 60x80 cm, with bold lettering — built for Zwift sessions and the gym.
UnisexFront view of the Petit Pedaleur de Charme T-shirt by La Machine, laid flat.
La Machine sticker set of six, featuring cycling-culture designs from the brand, shown on a plain background.
Sale priceCHF 8.00
Save 32%La Machine crew socks in La Vuelta red, white socks with two bold red stripes and subtle white lettering at the cuff.
Sale priceCHF 13.00 Regular priceCHF 19.00
Save 32%La Machine crew socks in Giro pink, white socks with two pink stripes and subtle lettering near the cuff.
Sale priceCHF 13.00 Regular priceCHF 19.00
Alpe d'Huez poster by La Machine Cycle Club — minimalist architectural print of the iconic Tour de France climb with 21 numbered switchbacks, on heavyweight matte art paper in washed navy and white.
Sale priceFrom CHF 19.00
La Machine Cycle Club’s Vai Vai Cycling Socks are shown upright, all-white with black abstract vertical stripes on the soles, set against a plain light gray background. They feature a seamless toe for extra comfort.
Sale priceCHF 24.00
Loose FitSave 67%Front view of the Team Toshiba '90 loose fit t-shirt, laid flat.
Sale priceCHF 19.00 Regular priceCHF 57.00
UnisexFront view of the Petit Directeur Sportif Hoodie by La Machine, laid flat.
Le Tour de la Plage beach towel by La Machine in yellow — oversized soft cotton with a maillot jaune state of mind.
Le Bidon in black by La Machine, a 750ml water bottle with an oversized La Machine logo for longer rides, shown on a plain background.
Sale priceCHF 19.00
La Machine Cycle Club’s No Watts No Glory - Cycling Socks in bright orange feature “NO WATTS” on the left and “NO GLORY” on the right. Made in Italy with a seamless toe, theyre pictured upright against a white background.
Le Bidon in black by La Machine, a premium 500ml water bottle with an oversized La Machine logo, shown on a plain background.
Sale priceCHF 16.00
Save 42%La Machine Giro Pink boxershorts with a navy waistband and light-blue LA MACHINE text — a maglia rosa nod, shown on a white background.
Sale priceCHF 11.00 Regular priceCHF 19.00
Front view of the Sprinteur T-shirt, laid flat.
Sale priceCHF 57.00
The La Machine reversible bucket hat with a beige LA MACHINE side and a red side with a yellow geometric pattern — for Grand Tour fans who want versatile style.
Save 74%Front view of the Le Pavé Henley in Light Cobble Grey, laid flat.
Sale priceCHF 19.00 Regular priceCHF 72.00
Save 34%Front view of the La Machine Club Line T-shirt Dark Navy, laid flat.
Sale priceCHF 29.00 Regular priceCHF 44.00
Le Bidon in red by La Machine, a premium 500ml water bottle with an oversized La Machine logo, shown on a plain background.
Sale priceCHF 16.00
Save 40%Front view of the Pedaleur de Charme T-shirt Off White, laid flat.
Sale priceCHF 29.00 Regular priceCHF 48.00