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Featured products

A pair of Allez Allez socks by La Machine in all white, shown side by side with bold black ALLEZ lettering down the front. Seamless toe, elastic fit, on a light grey background.

Allez Allez - Cycling Socks

285,00 kr

The Beyond the Bike Sweatshorts in Melange Grey by La Machine Cycle Club feature a relaxed fit, elastic waistband, white drawstrings with orange tips, side pockets, and a red patch with white text on the lower left leg.

Beyond the bike - Sweatshorts - Melange Grey

786,00 kr

La Machine Cycle Club’s Bib Number 13 - Cycling Socks in white feature bold black “1” and “3” on the front, a seamless toe, and are shown upright side by side against a plain background.

Bib Number 13 - Cycling Socks - White

285,00 kr

The Bib Number 13 - T-shirt by La Machine Cycle Club is a light melange grey unisex tee with a black and white square graphic and an upside-down, distressed number 13 on the front, plus small text on the left sleeve.

Bib Number 13 - T-shirt - Melange Grey

558,00 kr

La Machine Cycle Club’s No Watts No Glory - Cycling Socks in bright orange feature “NO WATTS” on the left and “NO GLORY” on the right. Made in Italy with a seamless toe, theyre pictured upright against a white background.

No Watts No Glory - Cycling Socks - Orange

285,00 kr

The La Machine No Watts No Glory socks in white shown upright on a light grey background, the left reading NO WATTS and the right NO GLORY in black, with a seamless toe.

No Watts No Glory - Cycling Socks - White

285,00 kr

The La Machine Cycle Club No Watts No Glory Towel (60x80 cm) is orange, made of 100% cotton, and features the slogan printed diagonally. A black tag accents the upper left edge. The background is plain white.

No Watts No Glory - Towel - 60x80 cm

331,00 kr

Paris cycling poster by La Machine on heavy matte art paper, a tribute to the legendary Tour de France finish on the Champs-Elysees.

342,00 kr

Fold-away 2-in-1 stool and sidetable by La Machine inspired by the Passo dello Stelvio milestone markers, shown on a plain background.

Passo dello Stelvio - 2-in-1 Stool & Sidetable

331,00 kr

Passo dello Stelvio art poster showing 48 hairpin bends in the Alps, premium La Machine print on matte art paper

Passo dello Stelvio - Poster

From 228,00 kr

Pedal Power white socks by La Machine, laid flat, with bold Pedal Power lettering near the cuff — premium combed cotton for the long ride.

Pedal Power - Cycling Socks - White

285,00 kr

The La Machine Cycle Club Pedaleur de Charme - Casual Cap in navy features Pédaleur de Charme white embroidery on the front, honoring Hugo Koblet, shown against a light gray background.

Pedaleur de Charme - Casual Cap - Navy

444,00 kr

The La Machine Cycle Club Pedaleur de Charme - Casual Cap in sand features PEDALEUR de Charme embroidered in white on the front, inspired by the classic Hugo Koblet cap, displayed on a plain white background.

Pedaleur de Charme - Casual Cap - Sand

444,00 kr

Pedaleur de Charme - Embro - T-shirt

672,00 kr

Saragossa Sea Pedaleur de Charme embroidered t-shirt by La Machine honouring Hugo Koblet, shown flat on a plain background.

Pedaleur de Charme - Embro - T-shirt - Saragossa Sea

672,00 kr

New

La Machine Rest Day swimshort in soft green — a nod to Hugo Koblet, the Pédaleur de Charme. Relaxed off-bike shorts.

Pedaleur de Charme - Rest Day Swimshort - Soft Green

900,00 kr

Aloë premium sweatshirt by La Machine with 'Pedaleur de Charme' chest print honouring Giro d'Italia winner Hugo Koblet, shown flat on a plain background.

Pedaleur de Charme - Sweatshirt - Aloë

1 127,00 kr

La Machine Cycle Club’s Pedaleur de Charme - Sweatshirt in light blue features PEDALEUR de Charme in white, inspired by Giro d’Italia winner Hugo Koblet, shown flat on a white background.

Pedaleur de Charme - Sweatshirt - Light Blue

1 127,00 kr

The Pedaleur de Charme - Sweatshirt - Navy by La Machine Cycle Club is a mens premium crewneck with long sleeves, featuring PEDALEUR de Charme in white across the chest, inspired by Giro d’Italia winner Hugo Koblet.

Pedaleur de Charme - Sweatshirt - Navy

1 127,00 kr

The La Machine Cycle Club “Pedaleur de Charme - Sweatshirt - Sand” is a beige men’s premium sweatshirt featuring “PEDALEUR de Charme” in white on the front, inspired by Hugo Koblet and shown flat on a white background.

Pedaleur de Charme - Sweatshirt - Sand

1 127,00 kr

Save 39%

Charcoal Teal Pedaleur de Charme t-shirt by La Machine with tone-in-tone print honouring Hugo Koblet, shown flat on a plain background.

Pedaleur de Charme - T-shirt - Charcoal Teal

341,00 kr

558,00 kr

Save 39%

Pedaleur de Charme t-shirt in coral by La Machine, a premium cotton tee honouring Hugo Koblet, shown on a plain background.

Pedaleur de Charme - T-shirt - Coral

341,00 kr

558,00 kr

Navy Pedaleur de Charme T-shirt by La Machine, with white 'Pédaleur de Charme' chest print honouring Giro d'Italia winner Hugo Koblet, shown on a plain background.

Pedaleur de Charme - T-shirt - Navy

558,00 kr

Save 39%

Off-white premium t-shirt by La Machine with 'Pedaleur de Charme' chest print, honouring Giro d'Italia winner Hugo Koblet, shown flat on a plain background.

Pedaleur de Charme - T-shirt - Off White

341,00 kr

558,00 kr

Save 39%

The La Machine Cycle Club Pedaleur de Charme T-shirt in sand is a unisex cotton tee featuring white PEDALEUR de Charme text on the front and small white text on the left sleeve, shown laid flat on a white background.

Pedaleur de Charme - T-shirt - Sand

341,00 kr

558,00 kr

Unisex

Kids' t-shirt by La Machine with a race number 13 print pinned upside down, a nod to cycling superstition, shown on a plain background.

Petit - Bib 13 - T-shirt

444,00 kr

Unisex

Kids' t-shirt by La Machine with a playful Bidon Bandit print celebrating roadside bottle-catching, shown on a plain background.

Petit - Bidon Bandit - T-shirt

444,00 kr

Unisex

Kids' t-shirt by La Machine with a 'Chasse Patate' print nodding to the doomed breakaway chase, shown on a plain background.

Petit - Chasse Patate - T-shirt

444,00 kr

Unisex

Kids' cap by La Machine with a 'Chasse Patate' design nodding to the doomed breakaway chase, shown on a plain background.

Petit - Chasse Patate Cap

331,00 kr

Unisex

Sand kids' beanie by La Machine to keep little heads warm and stylish, a winter essential, shown on a plain background.

Petit - La Machine Beanie - Sand

331,00 kr

Unisex

Soft Green kids' beanie by La Machine to keep little heads warm and stylish, a winter essential, shown on a plain background.

Petit - La Machine Beanie - Soft Green

331,00 kr

Unisex

Kids' sweatshirt by La Machine with 'Pedaleur de Charme' styling for the youngest riders, shown on a plain background.

Petit - Pedaleur de Charme - Sweatshirt

672,00 kr

Unisex

Kids' t-shirt by La Machine with 'Pedaleur de Charme' styling for the youngest riders, shown on a plain background.

Petit - Pedaleur de Charme - T-shirt

444,00 kr

Unisex

Kids' cap by La Machine with 'Pedaleur de Charme' styling for the youngest riders, shown on a plain background.

Petit - Pedaleur de Charme Cap

331,00 kr

Unisex

Petit Coureur kids sweatshirt by La Machine Cycle Club — premium cotton sweatshirt for young cycling fans, for little racers dreaming of the pro peloton.

Petit - Petit Coureur - Sweatshirt

672,00 kr

Unisex

Kids' t-shirt by La Machine celebrating little racers and future Petit Coureurs, shown on a plain background.

Petit - Petit Coureur - T-shirt

444,00 kr

Unisex

Kids' hoodie by La Machine for the future Directeur Sportif, always in charge of the race, shown on a plain background.

Petit - Petit Directeur Sportif - Hoodie

900,00 kr

Unisex

Navy kids' long-sleeve tee by La Machine for the future Directeur Sportif, shown on a plain background.

Petit - Petit Directeur Sportif - Long sleeve - Navy

558,00 kr

Unisex

Kids' sweatshirt by La Machine with a Pocket Rocket print for small, fast young climbers, shown on a plain background.

Petit - Pocket Rocket - Sweatshirt

672,00 kr

Unisex

Dusty grey kids' long-sleeve tee by La Machine for the future Directeur Sportif, shown on a plain background.

Petit Directeur Sportif - Long sleeve - Dusty Grey

558,00 kr

Oak poster hanger by La Machine, 51cm solid wood with magnetic closure, made to frame cycling posters in classic style.

Poster Hanger Oak - 51cm

285,00 kr

Loose Fit

The La Machine Cycle Clubs Product of Paterberg - Loose Fit T-shirt is dark green heavy cotton, featuring PRODUCT of PATERBERG MACHINE and four white rectangles on the back, inspired by Flanders climbs.

Product of Paterberg - Loose Fit - T-shirt

672,00 kr

Save 54%

The Ride Hard Rest Hard Hoodie by La Machine Cycle Club is a 100% cotton unisex black hoodie with a front kangaroo pocket, drawstring hood, and small rectangular chest label, shown laid flat on a white background.

Ride Hard Rest Hard - Hoodie

569,00 kr

1 241,00 kr

Save 50%

The Ride Hard Rest Hard Sweatshirt by La Machine Cycle Club is a mens long-sleeve crew neck in muted gray-green, displayed on a white background. Small white text appears near the wrists on the cuffs.

Ride Hard Rest Hard - Sweatshirt

569,00 kr

1 127,00 kr

This is La Machine

Tête de la Course

Inspired by cycling heritage, crafted with intention. Fewer pieces, made better — to stand the test of time.

The Original Since 2013

Founded in 2013 with €500, a box of tees, and a deep love for cycling. No funding. No shortcuts.

Slow Fashion

Our items are crafted in trusted ateliers — places where craftsmanship and conscience go hand in hand.

La Machine X EF Pro Cycling

200+ Humans. 1 Aesthetic. The entire EF Team, sorted.

Free shipping

On every order from €99 (EU, UK, NO & CH)

Hassle-free returns

Because peace of mind matters: our easy return policy means you never have to worry when ordering.

Off Bike Essentials

Inspired by breakaways, bidons and cols. We turn cycling culture into everyday style.