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Featured products

The Allez - Tour de France Polo Shirt by La Machine Cycle Club is a light yellow unisex polo with short sleeves, a collar, three buttons, and an embroidered logo on the left chest, shown flat on a white background.
Sale price€ 29,95 Regular price€ 79,00
A pair of Allez Allez socks by La Machine in all white, shown side by side with bold black ALLEZ lettering down the front. Seamless toe, elastic fit, on a light grey background.
Sale price€ 25,00
The Beyond the Bike Sweatshorts in Melange Grey by La Machine Cycle Club feature a relaxed fit, elastic waistband, white drawstrings with orange tips, side pockets, and a red patch with white text on the lower left leg.
La Machine Cycle Club’s Bib Number 13 - Cycling Socks in white feature bold black “1” and “3” on the front, a seamless toe, and are shown upright side by side against a plain background.
The Bib Number 13 - T-shirt by La Machine Cycle Club is a light melange grey unisex tee with a black and white square graphic and an upside-down, distressed number 13 on the front, plus small text on the left sleeve.
Off-white Bib Number 13 t-shirt by La Machine, with the distressed number 13 pinned upside down on the chest — a nod to the peloton's oldest superstition.
Sale price€ 39,95 Regular price€ 49,00

No Watts No Glory - Cycling Cap

“Big talk. Bigger watts required.”

Sale price€ 29,00
  • 100% cotton
  • Sweat-wicking inner band
  • Fits under helmet

Color:

Orange
In stock
Description

No watts, no glory; don’t overthink it. Go full gas, all out, and see how far it takes you.

Highlights
  • Lightweight, quick-dry fabric
  • Sweat-wicking inner band
  • Bold cycling graphics
  • Fits under helmet
  • Made in China

Materials
  • 100% Cotton

We’re picky about what we wear in life beyond the race. Every piece starts with sustainably sourced fabrics from trusted suppliers — chosen for comfort, quality, and durability. Fast fashion?

Non merci.

Our packaging is made from recycled-based materials and is 100% compostable.

Read more about our mission.

Shipping & Returns

Delivery

  • NL · BE · DE · AT · LU · FR: €4,95 · free over €110 · 1–2 working days
  • Rest of EU: €9,95 · free over €110 · 2–3 working days
  • UK · NO · CH: €9,95 · free over €200 · 3–4 working days
  • Rest of World (incl. US & CA): €19,95 · free over €200 · 3–9 working days

Returns

30 days. Hassle-free. Return or exchange anything that doesn't fit, because peace of mind matters.

The La Machine No Watts No Glory cycling cap with black and orange stripes, NO WATTS NO GLORY text and ANIMACHINE on the brim, 100% cotton, one size.
No Watts No Glory - Cycling Cap Sale price€ 29,00

It's in the details

Born from cycling culture. Made for the moments after the ride.

The fabric

You notice it before you read the label. Small runs, honest materials, makers who care. The finish, the feel, the details.

No fast fashion

Fast fashion is built for turnover. This isn't. Fewer pieces, better made, worn longer.

Après la Course

Cycling culture doesn't end at the finish line. It lives on in the moments between rides. For showing the world you ride, without dressing like you're racing.

Tête de la course

Inspired by breakaways, bidons and cols. We turn cycling culture into everyday style.

Après l'Étape

Archive Sale now live

Shop now

Life after Le Tour rolls on. So do we. Allez.