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Passo dello Stelvio art poster showing 48 hairpin bends in the Alps, premium La Machine print on matte art paper
Sale priceFrom ¥3,700
Pedal Power white socks by La Machine, laid flat, with bold Pedal Power lettering near the cuff — premium combed cotton for the long ride.
The La Machine Cycle Club Pedaleur de Charme - Casual Cap in navy features Pédaleur de Charme white embroidery on the front, honoring Hugo Koblet, shown against a light gray background.
The La Machine Cycle Club Pedaleur de Charme - Casual Cap in sand features PEDALEUR de Charme embroidered in white on the front, inspired by the classic Hugo Koblet cap, displayed on a plain white background.
The La Machine Cycle Club Pedaleur de Charme - Embro T-shirt is a unisex, plain white 100% cotton tee with a crew neck, short sleeves, and a small blue French text logo embroidered on the upper left chest.
Saragossa Sea Pedaleur de Charme embroidered t-shirt by La Machine honouring Hugo Koblet, shown flat on a plain background.
NewLa Machine Rest Day swimshort in soft green — a nod to Hugo Koblet, the Pédaleur de Charme. Relaxed off-bike shorts.
Aloë premium sweatshirt by La Machine with 'Pedaleur de Charme' chest print honouring Giro d'Italia winner Hugo Koblet, shown flat on a plain background.
La Machine Cycle Club’s Pedaleur de Charme - Sweatshirt in light blue features PEDALEUR de Charme in white, inspired by Giro d’Italia winner Hugo Koblet, shown flat on a white background.
The Pedaleur de Charme - Sweatshirt - Navy by La Machine Cycle Club is a mens premium crewneck with long sleeves, featuring PEDALEUR de Charme in white across the chest, inspired by Giro d’Italia winner Hugo Koblet.
The La Machine Cycle Club “Pedaleur de Charme - Sweatshirt - Sand” is a beige men’s premium sweatshirt featuring “PEDALEUR de Charme” in white on the front, inspired by Hugo Koblet and shown flat on a white background.
Save 39%Charcoal Teal Pedaleur de Charme t-shirt by La Machine with tone-in-tone print honouring Hugo Koblet, shown flat on a plain background.
Sale price¥5,500 Regular price¥9,000
Save 39%Pedaleur de Charme t-shirt in coral by La Machine, a premium cotton tee honouring Hugo Koblet, shown on a plain background.
Sale price¥5,500 Regular price¥9,000
Navy Pedaleur de Charme T-shirt by La Machine, with white 'Pédaleur de Charme' chest print honouring Giro d'Italia winner Hugo Koblet, shown on a plain background.
Save 39%Off-white premium t-shirt by La Machine with 'Pedaleur de Charme' chest print, honouring Giro d'Italia winner Hugo Koblet, shown flat on a plain background.
Sale price¥5,500 Regular price¥9,000
Save 39%The La Machine Cycle Club Pedaleur de Charme T-shirt in sand is a unisex cotton tee featuring white PEDALEUR de Charme text on the front and small white text on the left sleeve, shown laid flat on a white background.
Sale price¥5,500 Regular price¥9,000
UnisexKids' t-shirt by La Machine with a race number 13 print pinned upside down, a nod to cycling superstition, shown on a plain background.
Sale price¥7,200
UnisexKids' t-shirt by La Machine with a playful Bidon Bandit print celebrating roadside bottle-catching, shown on a plain background.
UnisexKids' t-shirt by La Machine with a 'Chasse Patate' print nodding to the doomed breakaway chase, shown on a plain background.
UnisexKids' cap by La Machine with a 'Chasse Patate' design nodding to the doomed breakaway chase, shown on a plain background.
Sale price¥5,300
UnisexSand kids' beanie by La Machine to keep little heads warm and stylish, a winter essential, shown on a plain background.
UnisexSoft Green kids' beanie by La Machine to keep little heads warm and stylish, a winter essential, shown on a plain background.
UnisexKids' sweatshirt by La Machine with 'Pedaleur de Charme' styling for the youngest riders, shown on a plain background.
UnisexKids' t-shirt by La Machine with 'Pedaleur de Charme' styling for the youngest riders, shown on a plain background.
UnisexKids' cap by La Machine with 'Pedaleur de Charme' styling for the youngest riders, shown on a plain background.
UnisexPetit Coureur kids sweatshirt by La Machine Cycle Club — premium cotton sweatshirt for young cycling fans, for little racers dreaming of the pro peloton.
UnisexKids' t-shirt by La Machine celebrating little racers and future Petit Coureurs, shown on a plain background.
UnisexKids' hoodie by La Machine for the future Directeur Sportif, always in charge of the race, shown on a plain background.
UnisexNavy kids' long-sleeve tee by La Machine for the future Directeur Sportif, shown on a plain background.
UnisexKids' sweatshirt by La Machine with a Pocket Rocket print for small, fast young climbers, shown on a plain background.
UnisexDusty grey kids' long-sleeve tee by La Machine for the future Directeur Sportif, shown on a plain background.
Oak poster hanger by La Machine, 51cm solid wood with magnetic closure, made to frame cycling posters in classic style.
Sale price¥4,600
Loose FitThe La Machine Cycle Clubs Product of Paterberg - Loose Fit T-shirt is dark green heavy cotton, featuring PRODUCT of PATERBERG MACHINE and four white rectangles on the back, inspired by Flanders climbs.
Save 54%The Ride Hard Rest Hard Hoodie by La Machine Cycle Club is a 100% cotton unisex black hoodie with a front kangaroo pocket, drawstring hood, and small rectangular chest label, shown laid flat on a white background.
Sale price¥9,100 Regular price¥19,900
Save 50%The Ride Hard Rest Hard Sweatshirt by La Machine Cycle Club is a mens long-sleeve crew neck in muted gray-green, displayed on a white background. Small white text appears near the wrists on the cuffs.
Sale price¥9,100 Regular price¥18,100
Road to Mont Ventoux art poster showing the bald summit and exposed climb, premium La Machine print on matte art paper
Sale priceFrom ¥3,700
Save 54%The Social Cycling Club - Hoodie by La Machine Cycle Club is a black unisex sweatshirt with CLICK, SWIPE (crossed out), and bold SHIFT on the back. Small text below reads: LA MORNING SOCIAL CYCLING CLUB—ideal for cycling fans.
Sale price¥9,100 Regular price¥19,900
Sprinteur cycling poster by La Machine on heavy matte art paper, a tribute to the explosive sprinters of the peloton.
Sale price¥5,500
NewSprinteur Sweatshirt in dark green by La Machine Cycle Club, shown on a plain background.
Sprinteur T-shirt by La Machine — a minimalist tribute to the Tour de France sprinters and the green jersey, in a relaxed Regular Fit.
Sale price¥10,800

This is La Machine

Tête de la Course

Inspired by cycling heritage, crafted with intention. Fewer pieces, made better — to stand the test of time.

The Original Since 2013

Founded in 2013 with €500, a box of tees, and a deep love for cycling. No funding. No shortcuts.

Slow Fashion

Our items are crafted in trusted ateliers — places where craftsmanship and conscience go hand in hand.